“The limits of my language are the limits of my world.”
Wittgenstein
So. You’re interested in writing?
- Are you missing an opportunity because your written communication is letting you down?
- Is your business suffering from an inability to communicate?
- Can you describe what you do in a concise and appealing way. The elevator pitch. A cliché but it is true.
- Can you describe what you do in a way that engages interest?
- Or would it take every flight of stairs in a fifty storey building to explain what you do?
Everyone Communicates
Everyone uses words to communicate. Some do it better than others, but in our experience most writing fails to achieve its potential – business communication, CVs, letters, job applications, press releases. The list is endless and so is the failure to communicate effectively. Social media has made it worse. The immediacy of it means the message is out there, often without thought or meaning.
Finding Your Voice
Finding a voice means that you can get your own feeling into your own words and that your words have the feel of you about them. Seamus Heaney, Feeling Into Words
Organisations can benefit from better writing. If you are up for it, we will take your communication, rewrite it and help you understand what was wrong with it in the first place.
Organisations will spend loads of money on print, design, PR advice, web design – but all too often the written words that are the bedrock of communication are neglected.
The result? You fail to communicate your brand or you cannot explain your product. Large organisations slip into bureaucratic jargon that looks great but when you read it? It is meaningless.
Experience
Experience includes journalism, public relations, social media, blogging, SEO, advertising, corporate publications, direct mail, writing for the web, speeches, CVs and covering letters, job applications and funding applications. If it can be written down – we are fairly confident that we can do it and if we can help you we will.
Why Do We Do This?
Much corporate writing is cold, unappealing – it doesn’t whet your appetite and in fact the person who write it probably found is a chore in the first place. Why then anyone expects you to read it is a mystery.
Writing can be much more interesting. Enjoyable even. Reading it becomes enjoyable too. Well we enjoy it – we can turn tales of morbidity and mortality into reader friendly stories of sickness and death.